Electric Discharge Machining

ELECTRIC DISCHARGE MACHINING INTRODUCTION * Sometimes it is referred to as spark machining, * Its a manufacturing process whereby a desired shape is obtained using electrical discharges (sparks). * Material is removed from the workpiece by a series of rapidly recurring current discharges between two electrodes, separated by a dielectric liquid and subject to an electric voltage. * One of the electrodes – ‘tool-electrode’ or ‘tool’ or ‘electrode’. * Other electrode – workpiece-electrode or ‘workpiece’. As distance between the two electrodes is reduced, the current intensity becomes greater than the strength of the dielectric (at least in some points) causing it to break. * EDM is a machining method primarily used for hard metals or those that would be very difficult to machine with traditional techniques. * EDM typically works with materials that are electrically conductive, although methods for machining insulating cer amics with EDM have been proposed. * EDM can cut intricate contours or cavities in hardened steel without the need for heat treatment to soften and re-harden them. This method can be used with any other metal or metal alloy such as titanium, hastelloy, kovar, and inconel. EDM – Working Principle * It is a process of metal removal based on the principle of material removal by an interrupted electric spark discharge between the electrode tool and the work piece. * In EDM, a potential difference is applied between the tool and workpiece. * Essential – Both tool and work material are to be conductors. * The tool and work material are immersed in a dielectric medium. * Generally kerosene or deionised water is used as the dielectric medium. A gap is maintained between the tool and the workpiece. * Depending upon the applied potential difference (50 to 450 V) and the gap between the tool and workpiece, an electric field would be established. * Generally the tool is connected to the negative terminal (cathode) of the generator and the workpiece is connected to positive terminal (anode). * The high speed electrons then impinge on the job and ions on the tool. * The kinetic energy of the electrons and ions on impact with the surface of the job and tool respectively would be converted into thermal energy or heat flux. Such intense localized heat flux leads to extreme instantaneous confined rise in temperature which would be in excess of 10,000oC. * Such localized extreme rise in temperature leads to material removal. * Material removal occurs due to instant vaporization of the material as well as due to melting. * The molten metal is not removed completely but only partially. EDM – Dielectric * In EDM, material removal mainly occurs due to thermal evaporation and melting. * As thermal processing is required to be carried out in absence of oxygen so that the process can be controlled and oxidation avoided. Oxidation often leads to poor surface conduct ivity (electrical) of the workpiece hindering further machining. * Hence, dielectric fluid should provide an oxygen free machining environment. * Further it should have enough strong dielectric resistance so that it does not breakdown electrically too easily. * But at the same time, it should ionize when electrons collide with its molecule. * Moreover, during sparking it should be thermally resistant as well. * Generally kerosene and deionised water is used as dielectric fluid in EDM. Electric Discharge Machining ELECTRIC DISCHARGE MACHINING INTRODUCTION * Sometimes it is referred to as spark machining, * Its a manufacturing process whereby a desired shape is obtained using electrical discharges (sparks). * Material is removed from the workpiece by a series of rapidly recurring current discharges between two electrodes, separated by a dielectric liquid and subject to an electric voltage. * One of the electrodes – ‘tool-electrode’ or ‘tool’ or ‘electrode’. * Other electrode – workpiece-electrode or ‘workpiece’. As distance between the two electrodes is reduced, the current intensity becomes greater than the strength of the dielectric (at least in some points) causing it to break. * EDM is a machining method primarily used for hard metals or those that would be very difficult to machine with traditional techniques. * EDM typically works with materials that are electrically conductive, although methods for machining insulating cer amics with EDM have been proposed. * EDM can cut intricate contours or cavities in hardened steel without the need for heat treatment to soften and re-harden them. This method can be used with any other metal or metal alloy such as titanium, hastelloy, kovar, and inconel. EDM – Working Principle * It is a process of metal removal based on the principle of material removal by an interrupted electric spark discharge between the electrode tool and the work piece. * In EDM, a potential difference is applied between the tool and workpiece. * Essential – Both tool and work material are to be conductors. * The tool and work material are immersed in a dielectric medium. * Generally kerosene or deionised water is used as the dielectric medium. A gap is maintained between the tool and the workpiece. * Depending upon the applied potential difference (50 to 450 V) and the gap between the tool and workpiece, an electric field would be established. * Generally the tool is connected to the negative terminal (cathode) of the generator and the workpiece is connected to positive terminal (anode). * The high speed electrons then impinge on the job and ions on the tool. * The kinetic energy of the electrons and ions on impact with the surface of the job and tool respectively would be converted into thermal energy or heat flux. Such intense localized heat flux leads to extreme instantaneous confined rise in temperature which would be in excess of 10,000oC. * Such localized extreme rise in temperature leads to material removal. * Material removal occurs due to instant vaporization of the material as well as due to melting. * The molten metal is not removed completely but only partially. EDM – Dielectric * In EDM, material removal mainly occurs due to thermal evaporation and melting. * As thermal processing is required to be carried out in absence of oxygen so that the process can be controlled and oxidation avoided. Oxidation often leads to poor surface conduct ivity (electrical) of the workpiece hindering further machining. * Hence, dielectric fluid should provide an oxygen free machining environment. * Further it should have enough strong dielectric resistance so that it does not breakdown electrically too easily. * But at the same time, it should ionize when electrons collide with its molecule. * Moreover, during sparking it should be thermally resistant as well. * Generally kerosene and deionised water is used as dielectric fluid in EDM.

Evolution on Tasmainian Devils Essay

The world’s largest surviving carnivorous marsupial, the Tasmanian devil has a thick-set, squat build, with a relatively large, broad head and short, thick tail. The fur is wholly black, but white markings often occur on the rump and chest. Body size also varies greatly, depending on the diet and habitat. Adult males are usually larger than adult females. Devils once occurred on mainland Australia, but have been confined to Tasmania since pre-European times. The survival of Tasmanian Devils is threatened by Devil Facial Tumour Disease (DFTD), and the species is now listed as Endangered. Devil facial tumour disease emerged in 1996 and causes tumours around in and around the mouth, face and neck and sometimes other parts of the Devils. The disease develops rapidly and is fatal: affected animals die within six months of the lesions first appearing. DFTD is contagious – the cancer cells are spread by biting during feeding and mating. It has spread across approximately 60% of Tasmania and has caused a rapid decline in wild Devil populations. Characteristics of Tasmanian devil cells have fourteen chromosomes, while the oldest-known strain of the tumour cells contains thirteen chromosomes, nine of which are recognizable and four of which are mutated. More recently-evolved strains have an additional mutant marker chromosome, for a total of fourteen chromosomes. The karyotype anomalies of DFTD cells are similar to those of cancer cells from canine transmissible venereal tumour (CTVT), a cancer of dogs that is transmitted between canines by physical contact. DFTD cells are not only genetically identical to each other, but also genetically distinct from their hosts, and from all known Tasmanian devils. The cancer originated in a single female individual and spread, rather than arising separately within each individual. Later the devil developed tumours from lesions caused by infected devil’s bites, confirming that the disease is spread by allograft, and that the normal methods of transmission include biting, scratching, and aggressive sexual activity between individuals. Infectious facial cancer may be able to spread because of low diversity in devil immune genes. The same genes are also found in the tumours, so the devil’s immune system does not recognise the tumour cells as foreign. There are at least four or more strains of the cancer, showing that it is evolving, and may become more virulent. The strains may also complicate attempts to develop a vaccine, and the mutation of the cancer may mean that it could spread to other related species. Devil facial tumour disease was originated in the Schwann cells, of a single devil, most likely a female. Schwann cells are found in the peripheral nervous system, and produce myelin and other proteins essential for the functions of nerve cells in the peripheral nervous system. The researchers sampled 25 tumours and found that the tumours were genetically identical. Several specific markers were identified which may enable veterinarians to more easily distinguish DFTD from other types of cancer, and might eventually help identify a genetic pathway that can be targeted to treat it. Due to the decreased life expectancy of the devils due to DFTD, they have begun breeding at younger ages in the wild, with reports that many only live to participate in one breeding cycle. Tasmanian devils have changed their breeding habits in response to the disease. Females previously started breeding at the age of two, then annually for about three more years until dying normally. Now they commonly breed at the age of one, and die of tumours shortly thereafter. It is speculated that the disease is spread by devils biting each other during the mating season. Social interactions have been seen spreading DFTD. It is one of three known contagious cancers. Wild Tasmanian devil populations are being monitored to track the spread of the disease and to identify changes in disease prevalence. To determine where the presence of the disease is and determine the number of affected animals. Areas are visited repeatedly to characterise the spread of the disease over time. Field workers are also testing the effectiveness by trapping and removing diseased devils. It is hoped that the removal of diseased devils from wild populations should decrease disease prevalence and allow more devils to survive beyond their young years and breed. At present with the population reduced by 60% since 1996, if a cure is not found then scientists predict they will become extinct by 2035. Scientists and vets are working to find out how the disease can be stopped. Meanwhile, healthy pairs of Tasmanian devils have been moved to the mainland to breed in captivity. When Tasmania is once again disease free, those devils will be released into the wild.

Growth and Development of Paksitani Media

Growth and Development of Paksitani Media Pak inherited 05 radio channel son its birth. International Trend played important role in development of Mass Media in Pakistan. Initial decades of Pakistani Media’s history have been dominated by PTV. 2. Government was compelled to permit freedom of media (a)Liberalization of airway in India led to mushroom growth of TV channels (b)In Kargil war India was able to sell its viewpoint to the world and cashed on its version while Pak suffered since it had only the state channel. (c)Economic boom in telecom in Pakistan. Commercial nature of Media was discovered in the economic advantages related to it. Revenue generated by Media in 2002 was 2 billion and in 2007 this soared to Rs. 17 Billion. (d)Literacy rate / level grew in Pakistan and played a role in media Development. (e)Arrival of cable operators / network and its growth held vision. (f)Govt policies played vital role, especially of President Musharraf. Javed Jabbar. Said â€Å"Media is more powerful then nuclear devices† he worked on PEMRA 3. Private sector was involved and posed challenge to state media. State Media to compete with Pvt Media has to improve and become more open and provide realistic stories, this reformed the State Media as well _ since realistic input was being provided by the Pvt Media. 4. Pak Media Market was in raw form and was untapped; it had the potential to grow. Phenomenon of community based radio channels i. e. FM channel, community based Services (print / elect) have played important role in media development. 5. Number of Press Media / Printing groups were permitted and have launched their TV channels e. . Jang Group – Geo, etc. 6. Mass media is the major source of providing news and entertainment to the people who wants to know who is doing what and what is happening. Aristotle in his book â€Å"Poetics† has written that â€Å"Media is a means of catharsis and is must for normal living†. 7. The entertainment and news value of media has played very important role its development. However, electronic media enjoys larger scope over print media, since it has wider audience, is easily accessible and be understood by even illiterate people. The media provides wide range of entertainment / news according to interest of people of different age groups / liking / languages. Talk Shows Mania has brought more liberalization and has revolutionized the concept since erstwhile taboo issues are being discussed enhancing the awareness of people. 8. The realization in the people and Government about the role of media in society / economic development is there. Indian soap operas have a large viewer ship and their popularity has attracted lots of commercials / advertisement. The commercial aspects attached to the media have contributed to its rapid development. . The Infrastructure Development has taken place. Modern state of art studios /introduction of latest equipment / communication facilities like video conferencing, fax, electronic data transfer, chat / mobiles, etc have brought in a revolution and contributed immensely in the media development. 10. The advertisement / commercials have brought big money to media market. The co ntents of programmes are changing. The high economic stakes attached to the media have brought in Professionalism in all its related fields. Due open market, there is a Scarcity of professional media men 1. The abundance of media outlets has on one hand has created lot of employment opportunities but on the other has posed challenges to the media men to excel in their fields. Jang Group has more than 50,000 employees; media persons are getting enhanced wages. Today we have number of highly professional and well-known media persons who are stalwarts of Pakistani Media and form its backbone. 12. Dozens Of other factors have played role in the development of Pakistani Media. It has been a â€Å"watchdog† on actions of the state, people strengthened the media. Media has played important role in discussing un-touched subjects. It has helped harmonizing the nation on otherwise contentious issues. The competition among the channels is bringing in qualitative improvement in the content and other aspects of programmes Impact of Cable TV Media is strengthening development in Pakistan. †¢Media has supported Democracy. †¢Media has highlighted Public issues. †¢Media has given voice to neglected element of society. †¢Media has become entertainment industry; it satisfies all segments, age groups of our society. CERTAIN NEGATIVE ROLE OF PAKISTANI MEDIA . Consumerism. Our society is consuming all messages being spread by the Media. Media has made us a talking nation, the Mobile Mania-kids, ladies, youngsters all are just talking on the mobile phones. The effect of media is very strong with respect to advertisement on consumer products, instead of being producer media has made us consumer. 2. Moral Vacuum. The dramas, programmes etc shown on media glamorize everything they depict, this has created a moral vacuum and our younger generation is going away for our values (religious, social). 3. Westernization. Western / Indian cultural invasion has taken place through media and is permeating Pakistan society. Our commercials are depicting western values and causing a loss of national identity. There are media talk shows on subjects including sex etc which otherwise are taboo in our society. 4. Not Developing National Image. Our Media is blamed for not developing /projecting our national image. Our media at times uses Indian language; projects Indian Stars in our ads, etc, the threats posed to our values are immense and must be countered. Our country lacks a defined policy to promote national image through media. . False Values. Pakistani Media is projecting false values in its programmes, etc. The projection of family planning, love stories in dramas, hi-fi living styles / material depicted in dramas, etc. are not real and are not based on ground realities. (a)Media lacks compact programmes to educate Pakistani nation. (b)Projected values on media are not congruent with our values / ground realities. It is actually projecting ‘False Values’. (c)Programmes / dramas shown are exaggerated beyond imagination. 6. Manifestation of Interests. Media is negatively manipulating the interests of the people. People of Pakistan are yet not critical / educated enough to realize this manipulation / twisting of facts. There is a famous dictum that â€Å"a lie spoken 100 times becomes greater than a truth†. 7. Exaggeration. Pakistani media is also blamed for overwhelming negative Exaggeration. It glamorizes issues, resorts to negative exaggeration of matters, newspaper headlines are depicting violence, etc all this demoralizes the nation. At times news are given without authentication / confirmation. Unethical material /photographs / scenes are shown on our media promoting vulgarization. Media is Damaging basic fiber of our nation and has created a crisis of misidentification. 8. Dangers to Socialization. We remain fixed to TV screens at the cost of socialization. We cut short our social activities just to watch some favorite programmes on TV. We are not undertaking socialization / giving time to our kids, parents, etc because we are glued to TV etc. This is developing a generation gap. We are giving more time to TV channels and less time to social activity and a sort of isolation is being developed. 9. Sensationalizing / Creating Uncertainty. Our media sensationalize the issues / accidents / incidents. When too much of information is available it creates confusion. Our media is broadcasting every type of information at times even compromising the accuracy and is creating uncertainty. 10. Overloaded with Information. Pakistani Media is discussing so many of topics are actually bombarding the audience with information. Media has flooded us with information. (a)This is psychologically not good for our scenes and disturbs our body functions. (b)Media is stuffing our minds with all types of information and has onverted us into ‘generalist’. Media is misusing our energies. (c)Media has become corporate; it possesses / uses lot of resources and has phenomenal business / financial benefits attached to it, accordingly it bombards the viewers with information. Different surveys are undertaken to find out various methods on how to attract the viewers / readers. Media Marketing has Converted us into recipient. Media is s pending so much of money on efforts to attract / enhance its viewer ship. (d)Commercials breaks are introduced at the peak points of programmes. Such commercials are very expensive.

Request for Proposal (Burger King) Essay Example | Topics and Well Written Essays - 3750 words

Request for Proposal (Burger King) - Essay Example tional investments proposed by Burger King are aimed at ensuring that the firm expands its service and offered services to the local and international client bases. Determining the levels of investments is essential, in meeting the firms’ capability. In focusing on these factors, Burger King is able to meet the market demands and requirements. Analyzing the market will be essential in ensuring the firm produces quality service to the potential market. In focusing on the space management, the firm has the capability of ensuring quality management of the space allocation. The new restaurant would focus on maximizing profit and working towards ensuring the firm attained its goals and meet the financial obligation set by BCAD. The site location is suitable in attracting enough customers per given time. The effective nature of the firm would play part in ensuring the firm provides competitive services that would attract clients and increase BCAD revenue collection. The potential market is essential in determining the models to be deployed by Burger King to ensure mutual benefits for the firm and BCAD. The focus will be to venture into the restaurant services and focus on quality delivery and provide a competitive edge over potential rival firms. The market is wide and the manner in which a firm positions it among the elite will determine the levels of success. The firm has the ability to use its vast experience in the service industry to ensure maximum benefits for BCAD and the firm’s internal obligation. The firm has the capacity to handle a large number of clients and still maintain the quality service required of the firm. The experience the firm has in the field gives it an advantage age over other firms. Experience plays part in determining what services to be offered at a given time period. Maximizing return will be determined by the levels of models used b y the firm. The firm has the duty to oversee the location and ensure it works at full capacity and

Perspectives on International Trade and Finance Assignment - 1

Perspectives on International Trade and Finance - Assignment Example Examples of countries that Nike Inc. imports the products from include those in parts of Asia and Taiwan. These products are imported to the United States after which further processing is carried out before exporting them to international markets. These processes involve strategies and marketing processes worth researching. This paper discuses import and export strategies of Nike Inc. that has made it successful in its business gaining fame as a leading multinational company in the world. Table of Contents Executive summary 2 Introduction 4 Import and export strategies 4 Labor specialization 5 Global competitive rivalry 5 Diversification of operating risks 5 Trademarks and patents 6 Product’s Market Potential 6 Brand image and reputation 7 Consumer preference in receiving country 7 Technical innovation 8 Evaluation, promotion and product authenticity with consumers 8 Compliance to the code of demeanor, native laws and ethics 9 Concentration of retail market share 9 Tax laws a nd unexpected Tax liabilities 9 Conclusion 10 Perspectives on international trade and finance Introduction International trade consists of exporting and imports. ... This paper mainly borrows the ideas of import and export strategies form Nike Inc. of the United States of America. Import and export strategies Domestic producers in a foreign country produce goods for export. The export of these goods normally involves permission from custom authorities in the producing country as well as the consuming country. There are many import and export strategies having differing level of risks and legal requirements. In order to get an insight into these strategies it is worthwhile discussing import and export processes. Import processes are of two types. These include: Trade and consumer goods and services Intermediate services and goods that form part of the consumer’s source chain. There exist three categories of importers: Those who seek for a product to import then later sell the same product. Importers who source for products at cheaper prices â€Å"Importers using external sourcing as part of their supply chain† (Zampetti, 2006). Labor specialization It is worth noting that importing products has advantages such as labor specialization which makes export to and import from countries efficient than manufacturing all products within a country. â€Å"A good example is Nike Inc. that buys shoes form foreign companies in Asia, Taiwan, Korea and China† (United States, 2007). Nike Inc. does so because companies in the aforementioned countries have the ability to manufacture shoes that are of high quality at low cost than they can do as Nike Inc. Global competitive rivalry Companies all over the world always compete for market superiority. â€Å"This competition spurs companies and industries to import goods of higher quality at a lower cost for purposes of

Antigone Research Paper Example | Topics and Well Written Essays - 1500 words

Antigone - Research Paper Example However, King Creon believes that the laws are made by man and men are the only people who can change the laws. The major challenge affecting both the two protagonists is the personal pride making their stance known and not wanting to back-down. One important issue to be addressed is that the both share almost same idea, but different view. Oedipus was to become king by killing his father Laius, which happened on his way to visit the town. The tragic death of his father is outlined in the prophecy preceding the play. It outlines the issues that affect relationships in the play thereby enabling the reader to understand the role of incest in shaping the character of the main issues. The development of female heroism is depicted in the play by the actions of Antigone. Heroism and feminism has been in conflict over the years until in the last two decades. The factors that influenced the inclusion of women as action heroes include the rigid nature of the feminist agenda, feminism ideologi es of the 20th century and the role of women in the society (Wilmer & Zukauskaite, 2007, p. 45). The concept of heroism is borrowed from the ancient Greek mythology which creates personality who is immortalized. From the analysis of the play, the heroism depicted is antagonistic heroism because there are two main characters namely protagonist Antigone versus Creon. The antagonistic heroism is displayed in various traditional and modern literatures including the Harry Potter Series. Side kick heroes support the main hero. In the case of Antigone, there is no side kick hero, but only the antagonistic hero. However, some antagonistic heroism may lead to tragedy as depicted in the story of Antigone and Creon which shows the desire for freedom and social guidance (Wilmer & Zukauskaite, 2007, p. 125). In addition, the relationship and desires of the two main characters shapes the development of the story. The principles of choice and the lack of flexibility to accommodate the views of oth ers indicate the power of dictatorship and authoritarian regime. Creon refuses to accept the beliefs of Antigone and uses his authority to infringe on the rights of Antigone leading to tragedy. However, crisis in the play is presented at the start of the play, when Oedipus kills his father and ascends to power. The tragedy comes when he ascends to power and marries his mother. The life of Oedipus is complex because it marked with several challenges including being tied and thrown away in order to prevent the prophecy to occur. He is the son of King Laius and Queen Jocasta, but later married his mother. The realization of the tragedy of incest leads to death of the queen because she commits suicide after knowing the truth. Oedipus kills his father during a disagreement along the road. In addition, he kills Sphinx making him a darling for the people of Thebes. The reward for the win and following the death of King Laius, Oedipus is given the throne leading to the interaction with the queen (Sophocles, 2008, p. 1117). Final draft Literary Analysis: Antigone The story of Antigone is based on prophetic issues and the decision of main protagonists in the play. Antigone and Creon are the main protagonists of the play based on the belief and pride. The play is based on the trust and tradition of the people of Thebes. In fact, the major challenge is on the burial of Polyneices, the challenge is based on the laws to respect. Antigone believes in the laws of the deity which forces them

Wedding Ceremony Essay Example | Topics and Well Written Essays - 750 words

Wedding Ceremony - Essay Example 2:18, 21-24: "The Lord God said, 'It is not good for the man to be alone. I will make a helper suitable for him'...and while he was sleeping, he took one of the man's ribs and closed up the place with flesh." Over the years however wedding ceremonies have lost their original worth as world has become highly media-sensitive and couples plan their "dream weddings" according to what wedding planners suggest. That was not how things used to be in old times. This definition however fails to highlight the actual meaning and worth of a wedding ceremony. In most cultures weddings underscored the need for transition from one stage of life to another. It may no longer be seen that way but in Greek cultures for example, wedding marked the transition of a woman from one "oikos" to her new "oikos". "She changed from a parthenos, a maiden, to a nymphe, a married woman without children, when she married and then finally to a gyne, an adult woman, when she bore her first child. The entire set of marriage rites focused on the bride and her relocation to a new oikos and kyrios, the most important transition in her life." (Powers, 1997)... She would also get rid of her toys and childhood belongings. However the most important part of the ceremony was the hairdo and the dress. Roman bride would wear the dress only once and her hair would be styled in a particular manner. The veil was a must and it had to be worn by all brides. The veil had a very high symbolic value: It continued as one of the main symbols and components of the wedding ceremony, routinely mentioned by many authors. Indeed, the verb used of the woman marrying, nubo, is related to nubes, a cloud, and means literally 'I veil myself'. From this come nupta, a married woman, nova nupta, a bride, and nuptiae, the wedding. The event turns on the bride and her veiling. (Treggiari, 163) The veil was again an important symbol in Indian weddings. Brides would wear a red dress which was called a sari. This dress would be adorned heavily and the girl would keep her head low so as to appear docile and shy on the day of her wedding. The actually wedding day was preceded by Mayoon, a ritual where girl would be covered with yellow color tumeric mix called Ubtan. This was done to make her body glow. There would be many other rituals than followed including goad-bharri which was done to make sure that the bride will have children. This was a way of blessing the bride with good omen. In most cultures, wedding was also a sacred ceremony. It had strong religious and cultural worth. In many Muslim cultures for example, bride and groom's families would arrange Milad where people would come together and recite the Holy Quran to invoke God's blessings on the couple. Similar rituals would take place in other cultures too according to their sacred beliefs. Things

To what extent was China a Buddhist country from the third to the Essay

To what extent was China a Buddhist country from the third to the sixth centuries (200-600) - Essay Example However, it is interesting to note that Buddhism has been able to gain acceptance in China despite the age-old philosophies of Confucianism and Daoism. This paper discusses the influence of Buddhism in Chinese society during the third and fifth centuries and argues that Buddhism became a definite characteristic of Chinese society during the third and fifth centuries. The Introduction of Buddhism in China Buddhism entered China at a time when China was experiencing a new period of prosperity and wealth. During the early decades of the third century, the Han Empire was consolidating its grip over the Chinese mainland. Wright (p. 9) explains that during this period, the Han elite had established its rule over the north and south of China. A new social order was being created. An intellectual process was taking place where thinkers were building a rational structure of the political and social changes taking place during Han rule. Confucian principles and values were blended with experie nces from reality to create a code of life. However, the gradual decline of the Han Empire resulted in a loss o favour with Han Confucianism as well as Daoism. In such an environment, Buddhism found a receptive audience among monks searching for a simpler and unadulterated code of life. Buddhist Influence in China’s Intellectual and Spiritual Life Buddhism gradually accommodated itself into the intellectual and spiritual life of the Chinese elite during the fourth century (Zurcher, p. 3). Zurcher (p. 3) further explains that because of the linguistic barrier between the original Buddhist texts in Sanskrit and the Chinese language, Buddhism in China assumed a distinct form compared to Buddhism in India. He also states that Buddhism was initially the interest of monks in the southern parts of the country and also among the well-to-do common population. Zurcher’s (p. 3) argument also reveals that Buddhism was eventually assimilated into the Chinese intellectual sphere ins tead of replacing Confucianism or Daoism. This, however, does not mean that the interest in Buddhism was restricted to the south of China. While Buddhism was finding a receptive audience in Jin-ruled southern China, Buddhist thoughts were also making an influence among the non-Chinese rulers of northern China (p. 4). However, it is interesting to note that the Chinese tendency to assimilate rather than supplant philosophies with earlier ones was prevalent in the north as well as the south, although Buddhist thought took different forms in both regions. In fact, because of the external threats to China from the north and the northwest, the development of Buddhist though in the north was more dynamic than the evolution of Gentry Buddhism in southern China (Zurcher, p. 3). This form of Buddhism was developed by Chinese monks and was accepted by the gentry or nobility in southern China as a means to high culture. The evolution of Buddhism in the north after the collapse of the Han dynas ty assumed a distinct direction but remained in favour of its widespread acceptance. The most significant development in this process was the introduction of the idea of the emperor as the incarnation of the Buddha (Reat, p. 141). The non-Chinese rulers of the northern part of the country adopted Buddhism as a means of legitimizing their rule. The old order based on Confucianism was no longer valid and there was need for a new belief system to give

Organization Attractiveness Assignment Example | Topics and Well Written Essays - 250 words

Organization Attractiveness - Assignment Example In the general workforce, the two mentioned attributes can be said to be highly applicable to recruiting talent. This is because in a well motivated organization, there is very little for employees to look outside for (Greenberg & Sweeney, 2010). Because employees get all that they require by way of salary, allowances and other forms of remuneration, chances that they will be looking elsewhere after settling for a new job are less. Meanwhile, the longer employees try their hands on one thing, the better they become with their talents (Silzer & Dowell, 2010). Engagement is also necessary in recruiting talent because it is the only way by which employees can have a feeling that their talents are being respected and being put to use (Felps et al., 2009). As far as talented people are concerned, there are other attributes that contribute to their selection of one organization other the other. A working environment that encourages growth is one such attribute. This is because every talented person wants to work in an environment where original talent will not only be utilized but also nurtured to grow (Greenberg & Sweeney, 2010). Finally, competition is crucial for talented people because it forces them to always look out for more in terms of making use of what they already have. Felps, W., Mitchell, T. R., Hekman, D. R., Lee, T. W., Holtom, B. C., & Harman, W. S. (2009). Turnover contagion: How coworkers job embeddedness and job search behaviors influence quitting. Academy of Management Journal, 52(3),

A Risk Assessment on My Comrade's Suicide-Potential Essay

A Risk Assessment on My Comrade's Suicide-Potential - Essay Example I had, and continue to have, a good share of risks -- be it at school, work, home, or community for which I serve. However, there are still those risky experiences or scenarios which seemed to test my core values and character, as a whole. One particular scenario, which this paper attempted to examine, is an encounter with my comrade’s attempted suicide. Description My comrade had been deployed for the longest time (around six years) in Base X and considers the base his second home. Though, as a soldier, he recognized and was trained to understand the mobilized nature of a soldier’s life. He still felt unprepared after being informed of re-assignment. He was not only re-assigned to some far place, but also singled out of our troop (since only he was qualified for the particular mission). He was to spend one final week with us before his re-assignment. On the first two days, I observed his covert display of depression. With these observations, I resolved to profoundly ch eck on him. Potential Consequences Mandel (2007) defined risk as referring â€Å"to the expected loss associated with an event† (p. 14). At that time, it was what I saw as a consequence of my comrade’s depression and my probable lack of intervention -- the loss of his life and the guilt-stricken me. These potential consequences plagued and pushed me not to leave him alone and check on accessible firearms he could use. The Department of Health and Human Services (2001) acknowledged an individual’s â€Å"responsibility to intervene in a timely and effective manner† on suicide attempts (p. 78). Reflecting back, I seemed to strongly identify myself as having that responsibility. Probabilities Apart from his covert efforts in displaying depression, his words had a consistent sad tint in it. Though he tries to be elusive about how he feels or what he thinks, â€Å"out-of-character comments† would eventually slip. Phrases like, â€Å"it’s never go nna be the same,† or â€Å"I think I’m weary† got followed with deep sighs and a sarcastic or cynical smile. In other words, though my comrade made an effort on sounding alright, his body language illustrate how he genuinely felt. On the days that followed, he showed signs of withdrawal. Our troop-mates would shrug at this and say that his just preparing to get used to it. However, I just went more suspicious. At one time, I saw him clean his rifle; and though cleaning is part of our routine, I cannot help but notice the way he looked at it -- it was with reverence and gloom. All of my observations accounted to the higher probability of his suicidal attempt. Impact The risk factors I identified did not just have an impact on me and my comrade. The impact of the probable consequences will surely ricochet to his family, to our troop, and direct head. Though the possible taking of his own life is his decision; we, as part of our comrade’s support system, do h ave an immense culpability in fostering a ‘distanced environment’ that allows him to commit suicide. Risk Scale and Assessment On a scale of 1 to 10, where 1 is no risk and 10 is the devastating loss of material assets or life, my assessment of the risk involved in this solution (i.e. my intervention) is 8. If my theory was wrong (i.e. his not going to commit suicide), then he would just laugh it off, recognize me as a true, caring comrade, and I would be extremely relieved. If my theory was right, then it would be crucial to be careful in my intervention. If I were hasty, or

Imperialism and Manhood Essay Example for Free

Imperialism and Manhood Essay Study question 1. 2. 3. To Roosevelt, the idea of race suicide was closely interlinked to manhood. Not only would the American men face competition from immigrant workers and be unable to provide for more children: thus leading to an excess of inferior immigrants but the American man would also be related to the impotent American man, unable to create more children. This would lead to the race’s elimination Race and Immigration 1. It allowed individuals to distinguish and separate themselves from immigrants thus creating a barrier that showed them as undesirable. 2. Certain policies and laws were created to separate the Chinese from other groups: Chinese Exclusion Act. 3. This act set a precedent on the treatment of other foreigners that would enter America. Urban Politics and Culture 1. It is preferable to have a community that has a degree of refinement than to live in one that is full of poverty. 2. The wealth should be divided amongst the immediate family to a degree that does not surpass them into leading unfulfilling and lazy lives. The rest should be distributed for the benefit of society. 1. Having undergone poverty himself, Riles shows stereotypes but presents them in an entertaining way to the audience. Also he mentions the roles these different cultures play in merging with the American way of life. 2. Riis and Carnegie are similar in their opinion that the poor exist and cannot be ignored but it is only the rich who can provide them with relief. Cultural Encounters in the Far West 1. The Bison went into extinction because of the cold and droughts bought in by the changing environment and human influence which resulted in colonial expansion that bought in new diseases and animals. 2. It was not the nomads alone who hunted the bison. They sold the animals to the Euro-American invaders. 1. Blacks could not vote unless their grandfathers had not been voters before the Civil War, literacy tests had to be passed, fees was charged for voting and democrats (always white individuals) were the only ones allowed to vote. 2. The South contained individuals who had the deepest hatred for the blacks which led the lynching in this area to be the worst. 3. Separate schools, hospitals, accommodations and even entrances were given to the two groups. Often enough the blacks were provided no facilities by certain states. 4. They decided to test out the marginzalation itself by acts like the one committed by Homer A Plessy Jim Crow Museum of Racist Memorabilia Website 1. Minstrels would perform music with black faced performers in the quest to ridicule black people. Also caricatures were made which were printed in novels and plays. 2. Churches taught that blacks were inferior. Politicians gave speeches supporting segregation and writers also wrote against the black man.

A View From the Bridge by Arthur Miller Essay Example for Free

A View From the Bridge by Arthur Miller Essay In Arthur Millers play, A View From The Bridge the character of Alfieri is a very important piece of the play. He leads many different roles throughout the play, and is a very useful tool for letting the audience know what they need to do. In this essay, I will be examining the many different roles of Alfieri during the play, and examining what the effects are of these roles on the play, the other characters and the audience. I will also be looking briefly at the background of where the play is set, and also be looking briefly at the author, Arthur Miller. Arthur Miller was born in 1915, in Manhattan, New York. In his early years his family were pretty well off, but when the economic depression hit America in 1929, him and his family lost a lot of money and security. They had to move to a much poorer area of New York called Brooklyn. When Arthur Miller eventually left school at 17, he didnt have enough money or the right qualifications to enter University, and so he tried out a variety of jobs. His many jobs included a waiter, a lorry driver, a crooner on a local radio station and a shipping clerk. He saved all his money, and in 1934 was accepted into Michigan University. He won three awards for playwriting, but was still unemployed when he graduated four years later. During the Second World War, Miller was unable to complete military service due to an old injury he gained, and so instead did manual work at shipyards and some freelance radio scriptwriting. He enjoyed writing plays for live theatre, and his first play, The Man Who Had All The Luck, was first performed in 1949 at Broadway. It later went onto win the Theatre Guild National Prize. His next play, All My Sons, won the New York Drama Critics Circle Award. His two most successful plays, Death Of A Salesman and The Crucible soon followed. He later went onto write the play I am studying: A View From The Bridge. The play is set in Red Hook a slum next to Brooklyn Bridge, New York. The neighbourhood is very rough, and everybody their looks after themselves primarily and their families. Law and Order are not welcome there, and Lawyers and Priests are generally untrusted people. The bay next to Brooklyn Bridge was a favourite place for immigrants to illegally enter the U.  S. A. Between 1820 and 1920, migration to the U. S. A was one of the biggest transportation of people in human history. In those 100 years, more than four million Italians went over to live there, hoping to leave behind the poverty and bad times from where they had previously lived, which in most cases was the South of Italy and Sicily. They migrated because they believed America could offer them more opportunities (including work) than their native land ever could. However, life often wasnt how they thought it would be. The immigrants were often so desperate for work that employers exploited them, by paying them the bare minimum they could. The jobs themselves were all hard manual labour, which would help America to increase its wealth and power. The immigrants found themselves living in the worst and cheapest housing around, but still thought they were better off in America than they would have been back in Italy or Sicily. Indeed, many Americans distrusted Italians, and believed them to be dangerous and violent. It is this idea of immigrants illegally entering the U. S. A that provides the plot for A View From The Bridge. The play is based around Eddie Carbone, a longshoreman, his wife Beatrice, and Eddies niece, Catherine. Eddie is very overly protective of Catherine, and doesnt really want to let her grow up. Beatrices cousins, Marco and Rodolpho, have just entered the U. S. A illegally from Sicily. Eddie and Beatrice agree to hide the cousins in their house. Rodolpho and Catherine become very good friends. Eddie becomes very suspicious of Rodolpho he accuses him of being gay and only wanting to marry Catherine so he can be a legal citizen of the U.S. A. Eddie tries to warn Catherine of his beliefs about Rodolpho, but she refuses to believe a word of it. Beatrice meanwhile, wants Catherine to grow up and so encourages her to marry Rodolpho. Eddie becomes more and more jealous and angry about the amount of time Catherine and Rodolpho spend together. He visits the local lawyer, Alfieri, and asks him if there is any way he can get rid of Rodolpho legally. Alfieri informs him that there is nothing he can do, and that he should just let Catherine go. The situation starts to grow worse and worse. One night, Eddie comes home drunk. He desperately tries once more to split up Catherine and Rodolpho, but he once again fails. After kissing Catherine and then Rodolpho, Eddie goes to visit Alfieri again. Alfieri once again advises Eddie to just let go of Catherine, but Eddie cant do it. Instead, he calls the Immigration Bureau and reports Marco and Rodolphos illegal entry to the U. S. A. The Immigration Bureau come and arrest Marco and Rodolpho, and after a big fight in the street, Marco spits in Eddies face (a huge insult). Alfieri pays bail for the two cousins and then arranges the wedding of Catherine and Rodolpho for the following day. Eddie is furious that Marco spat in his face, and so is desperate for revenge. Marco returns to the house angry for his own revenge, when Eddie turns a knife on Marco. Marco manages to turn the knife around and stab Eddie- who then dies of his injuries. However, it is the character of Alfieri that I will now be focusing on. Alfieri is the first character we meet in the play, which therefore means that everything he says must capture the attention of the audience immediately. In this first opening speech of his, he acts like a special kind of narrator; a character who is filling us in on a brief background of the setting, and setting the scene for the rest of the play. He appears at first walking along the road outside Eddies house, which is where the majority of the play is set. He informs the audience about the neighbourhood where the play is set, and tells them that this particular neighbourhood has no place for law and order: A lawyer means the law, and in Sicily, from where their fathers came, the law has not been a friendly idea since the Greeks were beaten.

Comparison of Islamic and State Schools

Comparison of Islamic and State Schools How Muslim parents make their decision of sending their children to Islamic schools or to State schools. The study of how Muslim parents decide to send their children to either Islamic Schools or public has now been studied for some time and it has provided different answers for different questions. This study has mainly been carried out because of the now increasing evidence if the cultural and political differences being seen as a result of the diverse cultures and religion in existence amongst people of different ethnicities in the world. For one to understand the strong differences that occur in peoples cultures and beliefs, it is critical to look at the origin of the process of acculturation in a particular community or society. Acculturation is the process whereby there is exchange of certain aspects of a culture between two different cultural societies. The acculturation process usually begins at childhood. This is because children are easily socialized in the norms that are involved in their culture and this affects their social outlook as they grow up. Education on the other hand is the transmission of information and knowledge from one generation to the next. Education is a basic of every person today to gain education. The Islamic culture encourages its members to seek knowledge. This is viewed to be one of the most precious things that one can acquire in life because it enhances intellectual growth. Education is an individual asset which no one can take away from another and which is necessary in going through life. In life and in Islam the greatest value of education is to enable one to provide good leadership mostly amongst the youth. The major objective of Islam is to enable the development of ones character and also ones Islamic personality and this is what is emphasized in many Islamic schools. Parents play a major role in educating their children. The initial education provided to children under the guidance of their parents is very important and shows the parents role. As children grow the society they grow around has a great impact in influencing the character of every individual child. However, the bad news is that Muslims have been evidenced to be the most illiterate in the world in a study conducted in all Muslim nations. This has led to many parents who value more unlimited education for their children to send them to schools abroad to the western countries. This has proved to be advantageous to their children but has also led to the introduction of unseen challenges to both the parents and the children. For example in Britain, the Muslims send their children to government schools and then they teach them at home or in the mosques. Consequently, like any other normal school in the world, in state schools children would often face problems like discriminating or bullying based upon their religious orientation. The damage whether it is psychological or physical can impact the behavior and can influence the Muslim students performance in the classroom. From the Muslim parents perspective, the knowledge that their children would receive is going to be through a secular perspective and this often will be open and unbiased towards any particular religion. As a result, there emerged two choices for Islamic parents to choose in educating their children. This is whether to send them to Islamic schools or to state schools. This problem started in the advent of the twentieth century and due to mainly Western influence and sometimes colonialism, Muslim parents sometimes preferred imparting only secular knowledge to their children. The weak students were mainly sent to religious schools known as Madrasas within their countries. However those who migrated to the west chose to take their children to both public and religious schools for a number of reasons. These reasons applied both to those in the west and those in the middle-east. One of the best and most popular reasons among Muslim parents for the reason as to why they send their children to Islamic schools is that it provides the perfect surrounding to learn the Muslim culture because of an Islamic surrounding and environment. For example, children in Muslim schools socialize with other children of the Islamic following and pray together in the Islamic way. They are more importantly exposed to modern vices that exist in urban and westernized schools such as fornication, alcohol and drugs. Moreover, Muslim schools are ideal centers to provide identity in the society for children. To prove this, some interviewed Muslim children attest that their parents would most likely send them to an Islamic school if there is the presence of one in their locality. This shows the preference of many Muslim parents. According to one Islamic based teacher in New York by the name of Yahiya Emerick states that Islamic Schools provide the children with the opportunity to be able to identify themselves with the Islamic community and its values and thus it provides a sense of belonging to the children and they feel that they belong to a certain community and proud to be identified with it. To support this view, the president of the Muslim Education Council in Virginia points out that these Islamic schools provide a sense of self-worth, pride and cultural identity that the children cannot acquire in a public or State school. His organization teaches mostly administrators and educators about Islam and the Middle Eastern culture. He also adds that the sense of identity comes from not only socializing with other Muslim children and praying together but also from memories of praying and reciting Islamic scriptures, listening to the Adhan and talking about the problems facing the Islamic society and this pr oved to be priceless for an Islamic individual in the future. However, there are many other reasons why parents sometimes prefer taking their children to Islamic school. For example is that for example if a parent realizes that his child is turning into being rude and unruly, the parent may result in looking for a quick solution to the situation at hand and decide to send his child to an Islamic school and this is estimated to be the case that has led about one third of the children in Islamic schools to be admitted there. This however has proved to be highly disadvantageous to Islamic schools because some of the children expelled from public schools because of gross misconduct are being dumped in Muslim schools. This is said to be the result of the attitude of most Muslim parents that the Muslim institutions are effective correction centers for their children instead of public schools which they see as having a higher probability of being a catalyst for their childrens bad behavior. This has sometimes led to some parents complaining sometimes that Islamic schools are being a bad influence on their childrens behavior at times but Islamic institutions have been quick to point out that the children didnt all come a being of good conduct in the society and some had come from public school. Another good reason why Muslim parent take their children to Muslim school is because they are more exposed to Islamic knowledge in Muslim schools. The former president of the young Muslims of Canada which is an organization based in Ontario, Taha Ghayyur says that a lot of Canadian born Muslim children have a lot of difficulty in studying Arabic writings and the Quran and because of their interaction with other cultures, they tend to have a little difference in their view to Islam in comparison to their Middle-Eastern brothers and sisters. However, there are a number of Islamic followers who also believe that the information mainly acquired in Islamic schools is much more limited as compared to that gained in Public schools. One of the people who support this view is Shabbir Mansuri who is the founding director if the institute of Fountain Valley which is a Council on Islamic Education based in California. Taking his example, he has three daughters of which only the youngest attends an Islamic school because Islamic schools were not available before when his two other daughters were growing up. He points out that in the case of his younger daughter, she has been able to recite the Surahs and scriptures from the Quran but he also sees that the Islamic schools have not made a difference in the understanding of the Quranic scriptures. This is considered to be one advantage of State schools because they help the children understand what they are studying, This and many other reasons give cause to the decision of enrolling their children in state schools. One reason for example is that in most public schools mostly in the west, state school education is usually provided free by the government. This is an economic consideration by most parents in the world. for example in the situation of Islamic parents living in the west, it is only when they grew in numbers and acquired more resources that they opened more Islamic schools starting from kindergarten to high school. As a result, it is estimated that in places like in Northern America alone, there are presently about three hundred Islamic schools which provide integrated education. In cases of where there were lower resources, the children were taken to state schools during the weekdays and to Islamic schools during the weekends. Another factor is that due to the high enrolment rates to public schools, there are a higher number of individuals from different social and economic backgrounds and this is not always a bad factor as and enables children to embrace people of different backgrounds. This is a point supported by many liberal Islamic families living in the West. Other factors which give an advantage to state schools over Islamic schools are that have sometimes better qualified and trained and certified teachers who provide standard teaching to the children. The teachers are mainly objective in impacting the required knowledge on the students and monitoring the students progress. This is the main reason that many Islamic parents sometimes send their children from the middle-east to the western schools. This can be evidenced by the children of the monarchs of Saudi Arabia and Dubai. In conclusion, it can be observed that the boundaries of knowledge are expanding on a daily basis and in the western world; Muslim parents are facing an ever-increasing challenge of deciding the right school for their children. It overall clear that the every parent would like to enroll his or her child in a school that provides academic excellence and spiritual growth but it is mostly the role of the parents to weigh the better option between Islamic schools and public schools. This is by putting their disadvantages and disadvantages together and considering what is best for their children. References Lawrence D., (2005). A Concise History of the Middle East . London; Westview Press Levy, Reuben (1969). The Social Structure of Islam. UK: Cambridge University Press. Ridgeon, L (2003). Major World Religions (1st ed.). London. Routledge Curzon publishers. Shahid A. (1998). Sex Education : An Islamic Perspective .London. Oxford University Press. Hamsa Y. (2002). Understanding Islamic Education and Elements of Success. Cairo: Alhambra Productions

Sustainable Agriculture: The Ethical Choice for the Future Essay

Sustainable Agriculture: The Ethical Choice for the Future Thesis: The idea of sustainable agriculture is a legitimate, logical, and necessary approach to the new concerns and problems stemming from current agricultural trends in light of impending global food shortages and rapid depletion of natural resources. Introduction Agriculture has been a principal source of obtaining food to meet basic needs of humans for thousands of years. More recently, with the industrialization of agriculture, increased efficiency, and a decreased need for small rural farmers, there has been a resulting disconnect of consumers to the process in which their food is produced. As we are embarking on a new century, there is growing concern that perhaps our industrialized agriculture system is not functioning as effectively as it has in the past. It is time that we move to adopt a new paradigm as we realize the effects of modern agriculture on our environment, economic viability, and social justice issues, in light of the impending global food shortage. According to John Ikerd from the University of Missouri, traditional agriculturists currently foresee a continued trend toward fewer, larger, and more specialized production units. They see current trends continuing until a half-dozen or so multinational corporations control vir tually all processing and distribution of agricultural commodities in a single global food and fiber market. With this movement continuing as it is now â€Å"there will be increasing reliance on biological technologies and information technologies at all levels within the global agricultural system. Forecasts of the continued industrialization of agriculture permeate both professional agricultural publications and the popular... ...orld today. It is the ethical choice for those of us concerned with the well-being of future generations and the rural communities today. Works Cited Hassanein, Neva. Changing the Way America Farms. University of Nebraska Press, Lincoln, 1999. Bird, Elizabeth Ann R., et al. Planting the Future. Iowa State University Press, Ames, 1995. Pretty, Jules N. Regenerating Agriculture. Joseph Henry Press, Washington D.C., 1995. â€Å"Why so much controversy over Genetically Modified Organisms?† October 25, 2003. <http://www.cimmyt.cgiar.org/ABC/10-FAQaboutGMOs/htm/10-FAQaboutGMOs.htm>. Ikerd, John. "Sustainable Agriculture: A Positive Alternative to Industrial Agriculture" October 25, 2003 <http://www.ssu.missouri.edu/faculty/jikerd/papers/ks-hrtld.htm >. â€Å"Disadvantages of No-Till† October 25, 2003. <http://pas.byu.edu/AgHrt282/Tillage/sld023.htm> Sustainable Agriculture: The Ethical Choice for the Future Essay Sustainable Agriculture: The Ethical Choice for the Future Thesis: The idea of sustainable agriculture is a legitimate, logical, and necessary approach to the new concerns and problems stemming from current agricultural trends in light of impending global food shortages and rapid depletion of natural resources. Introduction Agriculture has been a principal source of obtaining food to meet basic needs of humans for thousands of years. More recently, with the industrialization of agriculture, increased efficiency, and a decreased need for small rural farmers, there has been a resulting disconnect of consumers to the process in which their food is produced. As we are embarking on a new century, there is growing concern that perhaps our industrialized agriculture system is not functioning as effectively as it has in the past. It is time that we move to adopt a new paradigm as we realize the effects of modern agriculture on our environment, economic viability, and social justice issues, in light of the impending global food shortage. According to John Ikerd from the University of Missouri, traditional agriculturists currently foresee a continued trend toward fewer, larger, and more specialized production units. They see current trends continuing until a half-dozen or so multinational corporations control vir tually all processing and distribution of agricultural commodities in a single global food and fiber market. With this movement continuing as it is now â€Å"there will be increasing reliance on biological technologies and information technologies at all levels within the global agricultural system. Forecasts of the continued industrialization of agriculture permeate both professional agricultural publications and the popular... ...orld today. It is the ethical choice for those of us concerned with the well-being of future generations and the rural communities today. Works Cited Hassanein, Neva. Changing the Way America Farms. University of Nebraska Press, Lincoln, 1999. Bird, Elizabeth Ann R., et al. Planting the Future. Iowa State University Press, Ames, 1995. Pretty, Jules N. Regenerating Agriculture. Joseph Henry Press, Washington D.C., 1995. â€Å"Why so much controversy over Genetically Modified Organisms?† October 25, 2003. <http://www.cimmyt.cgiar.org/ABC/10-FAQaboutGMOs/htm/10-FAQaboutGMOs.htm>. Ikerd, John. "Sustainable Agriculture: A Positive Alternative to Industrial Agriculture" October 25, 2003 <http://www.ssu.missouri.edu/faculty/jikerd/papers/ks-hrtld.htm >. â€Å"Disadvantages of No-Till† October 25, 2003. <http://pas.byu.edu/AgHrt282/Tillage/sld023.htm>

Danforth?s Witch Hunt, Is It J Essay -- essays research papers

Danforth’s Witch Hunt, Is it Justified? (An Essay on the Crucible) I write in response to your column regarding Judge Danforth’s actions during the witch trials in Salem. Surprisingly, you praised Judge Danforth for his â€Å"impartiality and tact† during this tragic set of trials. You could not be farther from the truth. Judge Danforth abused his judicial power, throughout the trials, to the fullest of his abilities. His abuses range from berating and coercing witness into saying what he wants them go, to blatantly ignoring testimony that refuted the accusers. He presides over his courtroom as if he has divine right. Judges are supposed to find truth, not invent it. When Mary Warren confessed to Danforth that she, along with the other accusers were sporting, he refused to believe her. To think. that he would obviously ignore her is just beyond my comprehension. he did this simply to save face. To listen to Mary and admit the court system had been wrong was not a choice. Because of this and many other miscalculations on Danforth’s part numerous people lost their lives.   Ã‚  Ã‚  Ã‚  Ã‚  In addition to this, Judge Danforth has chose, very biasedly, what to admit as evidence. He used that power whenever he sought fit. When Giles Corey lacks the evidence to prove that Thomas Putnam hath prompted his daughter to falsely cry witchery on George Jacobs, Danforth dismisses the claim. Why you say? The lack of tangible evidence, yet when the young harlots claimed that invisibl...

Community Service is a Way of Giving Back Essay -- Contribution to My C

Many think that community service is just something you are forced to do for school. To me, community service is a way of giving back. I like making people feel as though they matter, and it gives me a warm feeling at the end of the day because I feel I have made a difference. I grow as a person each time I do community service. Some people do community service because they have to, but I do it because I want to. I have volunteered about 52 hours of community service in the READ program at a local elementary school on east 3rd street and ave S. Two days a week, after school I would take the B82 and take it down to east 3rd street and walk to the school. I would wait about 10 min before the children would come into the classroom. I tutored first graders and thought them how to read better...

The question through the Cartesian world

The question through the Cartesian world is not in view of doubt simply because of the following reasons. Wax argument priori knowledge can’t be disputed since it’s a true fact that knowledge can be known independently of experience, its arguable, more trustable and it’s a true fact. Its very considerate as in when basing the properties of the wax to our perception, the wax changes as it melts, which is true on shape and size in observation but its weight does not change, hence there is no view of doubt.On relation to our mind knowledge is priori known more clearly and surely to ourselves than own bodies. If we do understand the wax better with our own minds then it certainly follows that one should know himself/ herself better through the same faculty. However it can be debated from the other aspect when one is involved or committed in a certain party the outside party /spectators depicts the strong and weak points of the involved party more clearly and in detai ls than the one involved.Empiricism relationship also is not in doubt since it disputed the characteristics such as when wax is liquid or solid, however he didn’t experiment the rate of viscosity of wax on different surfaces but he based the argument basing only one assumption which was weight. The relevance towards knowledge was based on one assumption which is experience weakening it as whole. Experiences can only base the survival tactics but not a mandatory for somebody with higher level of Experience should survive because also the ignorant ones are also surviving nowadays.In conjunction to that the daily experience in definition of knowledge greatly varies depending the environment of exposure and situation undergone in collection of the daily experience. In conclusion only indubitable fact for human beings to be aware of the existence stems as knowledge a s experience definition alone can’t service but can be able to see what is unforeseen. The question through the Cartesian world The question through the Cartesian world is not in view of doubt simply because of the following reasons. Wax argument priori knowledge can’t be disputed since it’s a true fact that knowledge can be known independently of experience, its arguable, more trustable and it’s a true fact. Its very considerate as in when basing the properties of the wax to our perception, the wax changes as it melts, which is true on shape and size in observation but its weight does not change, hence there is no view of doubt.On relation to our mind knowledge is priori known more clearly and surely to ourselves than own bodies. If we do understand the wax better with our own minds then it certainly follows that one should know himself/ herself better through the same faculty. However it can be debated from the other aspect when one is involved or committed in a certain party the outside party /spectators depicts the strong and weak points of the involved party more clearly and in detai ls than the one involved.Empiricism relationship also is not in doubt since it disputed the characteristics such as when wax is liquid or solid, however he didn’t experiment the rate of viscosity of wax on different surfaces but he based the argument basing only one assumption which was weight. The relevance towards knowledge was based on one assumption which is experience weakening it as whole. Experiences can only base the survival tactics but not a mandatory for somebody with higher level of Experience should survive because also the ignorant ones are also surviving nowadays.In conjunction to that the daily experience in definition of knowledge greatly varies depending the environment of exposure and situation undergone in collection of the daily experience. In conclusion only indubitable fact for human beings to be aware of the existence stems as knowledge a s experience definition alone can’t service but can be able to see what is unforeseen.

Indian Luxury Consumer Essay

The Indian Luxury Consumer: Rapidly maturing and looking for more Any study of the luxury market needs to conclusively address core questions around the luxury customer – Who, What and Where. To fully understand answers to these questions, we interviewed existing and prospective customers across various locations, income and age groups. We also interviewed industry leaders across all luxury categories on the Indian consumer and the changes that they have observed over the last few years. In this section, we shall provide answers to three basic questions: 1. What constitutes luxury in India? 2. Who is the luxury consumer? What has changed in the last 2-3 years? 3. How is the behavior of the luxury consumer changing? 4. What are their specific tastes and preferences? 5. Where do they make their purchase? Luxury in India – more aspirational luxury than ultimate luxury Industry leaders across categories believe that luxury is not only determined by price. Exclusivity is a far more important parameter for a product or service to be called luxury. As such customization, uniqueness, and even understatement is important. Design, use of exquisite materials, presentation and personalized service all contribute to luxury. Consumers also talk about exclusivity, uniqueness and appeal to personal taste. This is not as yet corroborated by increased sales of â€Å"ultimate and subtle† luxury products. The majority of the market is still far away from this definition and brand/logo/badge value drive luxury purchases very clearly. Size, flashiness, clearly visible logos, well known brand are the key considerations in the purchase. That said, traditional attributes such as high quality, heritage, longevity, the â€Å"stories† associated with brands are beginning to emerge as drivers of purchase. Bulk of the Indian market is still dominated by the more accessible and aspirational luxury products. Status – announcing your arrival into the elite segment of the society – is the biggest motivation still. The mindset is still that of an â€Å"aspirer† not that of a â€Å"connoisseur†. The Indian luxury consumer – new insights The Indian luxury consumer has been studied a few times now. Various segments have been identiofied by earlier studies. The old money/new money/gold cuffs/.. (Luxury Brands) and Industrialist/Corporate/Professional/ (Economic Times – A. T. Kearney India Luxury Review 2007). The focus of our consumer research was to find out how the consumer has evolved in the last 3-4 years. The accepted wisdom is that industrialists and traditionally wealthy families is the largest segment, senior corporate executives are a smaller but emerging segment and young professionals are entering the market. Our research has shown that by and large the consumer segments that constitute the bulk of the market have not changed significantly, although finer sub-segments are now more apparent: Medium size enterprise owners: This is the largest segment in terms of number – these are typically the medium enterprise owners – industrialists and traders who run businesses with revenues upwards of 50 cr. The source of their spending is the surpluses generated by the business. Many of these have grown as the economy grew rapidly in the last twenty years. Their wealth is their passport to the elite segment of the society and conspicuous consumption is their way of announcing it to the society. The children who tend to be second or third generation are the bigger spenders, having been educated abroad and hence familiar with brands and the luxury way of living. They are now educating and enticing their more conservative elder generation into spending. Interviews also reveal that those who generate cash need to necessarily spend it and luxury goods are a good avenue for spending. These are very frequent luxury consumers and consume the entire gamut of products and services and some assets like cars and real estate. These consumers shop around for deals and bargains, including international travel. Traditionally wealthy families / large industrialists: This group comprises two sub-segments – the first is the traditionally wealthy families – who have been consuming luxury for several decades and go for the finer things in life. The largest business houses in the country and historically wealthy Marwari, Gujarati, Parsi, Punjabi families epitomize this class. The other sub segment comprises the promoters of some very large businesses which have come up in the last two decades and have created disproportionate wealth very quickly. Builders, miners, diamond merchants, stock brokers, new age enterprise owners fall in this category. Many of them have migrated to the highest ladder of luxury consumption very quickly by acquiring yachts, jets, houses and really expensive cars. Corporate executives: Senior executives of corporate India who are paid in excess of Rs. 1 crore and bankers who earn big bonuses epitomize this category. These executives are well traveled and are aware of brands. Most of these are in their mid-late forties and represent some of the brightest minds in the country. Many of them though have come from middle class backgrounds and hence have a conservative approach on conspicuous spending. While they can well afford to spend, their propensity to spend is low. A gradual change is being seen as they see more and more of their compatriots spend. These consumers spend on some luxury products such as watches, accessories, select apparel, fine dining, international and domestic travel and high end cars. They also tend to shop on their frequent international trips to get the best deals. Self employed professionals: These comprise of professionals such as lawyers, doctors and architects: A small but niche segment, comprising the top stars in their profession, who have made it big. While many of these come from middle class backgrounds, they use their new found wealth to live a good life. They shop for the entire range of products and services although are found less often at the absolute top end of the ladder. Young professionals: Working in service industries – these earn the least compared to the others, but since they don’t have family responsibilities, the disposable part of the income is high. They are in tune with the latest fashion trends, travel abroad once in a while and believe in spending on what they fancy. They tend to consume entry level products and are infrequent consumers. Other segments: Expatriates: Expatriates in the country are growing and they are staying for longer periods: These are on expatriate packages and are accustomed to luxury consumption in other parts of the world. However most of these fly back very frequently and stack up on their luxury products need on these trips. Luxury services and assets (mostly cars) are influenced in a small way by this segment. The segment is definitely driving the increasing awareness and need for luxury products Politicians and bureaucrats: Interviews reveal that politicians and bureaucrats are a large segment for all luxury products, but have a much more pronounced preference for jewellery, watches, cars and real estate. Contrary to the popular perception that is generated by the flashy lifestyles of film and television actors, they are not large spenders by themselves and collectively it is still not a large segment. Luxury consumption of film and TV stars is paid for by the producers. They alsoi shop abroad a lot. Many celebrities belong to rich business families and owe their luxury consumption to their family wealth or get a lot of luxury products as gifts. Citywise sub-segments: There are sub-segments in each city that drive most of the purchases: * Mumbai – stock brokers, diamond merchants/exporters * Delhi – industrialists, traditionally wealthy, politicians, bureaucrats * Chennai – traditionally rich, industrialists * Bangalore – builders, IT top brass * Kolkata – traditionally wealthy Marwari businessmen, traders Age profile. The average consumer is still young – between 30-45. This is in line with the overall demographics and is expected to stay that way for some time. It is thus a young luxury market in contrast with some of the mature markets like Europe and the USA where the average consumer is much older (need some data here). Consumer Behavior We found that while the average Indian luxury customer values High Quality, Exclusivity and Social Appeal as key drivers of luxury purchase, they are also very Price Conscious and often straddled with a â€Å"middle-class mindset†. Corporate Professionals in particular tend to be more price sensitive than the Traditionally Wealthy and Business Owners. This is also due to the fact that the average â€Å"fashion consciousness† of Indian consumers is still quite low – most consumers prefer â€Å"well known† brands and make luxury purchases for â€Å"brand value† and not â€Å"fashion value†. The table below summarises the typical behavior patterns of the consumers in each of the segments | Medium Size Enterprise Owners| Traditionally Wealthy Families & Large Industrialists| Corporate Executives| Self Employed Professionals| Young Professionals| Average Age| | | | | |. Awareness| Low| High| High| Medium| High| Fashion consciousness ( apparel and accessories)| Low| High| Low| Low| High| Price Consciousness| High| Low| High| Very High| Very High| Badge Consciousness| High| Medium-Low| High| High| Very High| Propensity to buy overseas| High| High| High| High| High| Greater awareness – rapidly increasing and the entry of brands, development of malls and magazines has helped. Compared to three-four years ago, the number of people who can correctly pronounce Chanel and Gucci correctly has increased dramatically, although there is still a long way to go. What is interesting to note is that the Indian luxury customer is maturing rapidly and brand awareness has increased significantly over the past 3-5 years. Brands are beginning to see loyal customers who have their preferred set of brands. Among brands, the pedigree of a brand is very important. There is a heritage value with luxury brands – customer typically put more value on brands that have been around for many years. When it came to Indian brands, there is clearly a mixed perception. While most customers were willing to purchase luxury services from Indian players, the luxury products market still has a long way to go. Specifically in services, Indian service quality is considered to be at par with the best in the world. Within products, the categories that customer preferred have a high class value attached to it. Hence very select categories like jewellery and Indian designer apparel products are considered ‘luxury’. Fashion consciousness – changing very fast, dressing for a look increasing in the metros – still a long way to go – in the words of one of the luxury fashion CEOs – Indians are â€Å"sartorially challenged†. The younger members of the rich families and the young professionals are leading are leading the pack. Badge consciousness – continuing, no doubt. A logo is probably the most important thing about a product. It is easier to sell a pair of sunglasses or a polo shirt where the logo is clearly visible than a shirt where it is not so obvious. Price consciousness – here to stay. The entire industry acknowledges this and both the principals and the Indian parties strive hard to match prices to make it price neutral for the Indian consumer who would not mind taking a flight to Singapore or Dubai or ask someone to get it, if the difference is more than 3-5%. The economics is simple – its costs 15-20,000 for a return trip (economy of course! ) to Dubai or Singapore. On a product costing upwards of Rs. 200,000, this is less than 10% of the product price. That puts a limit on the amount of premium that anyone will be willing to pay for products that can be easily purchased overseas and carried back. The grey market will willingly carry products for a fraction of the cost of a return trip. The only exception is cars – where it is not possible to bring it in – either legitimately or smuggled. Propensity to buy overseas – reducing but still very significant. One interesting observation is that Indian luxury customers are not averse to buying from India, just that they feel there are better avenues abroad. One of the key challenges is to provide luxury shopping destinations that offer a variety of brands under one roof. While most of them purchased from boutiques in New York or Malls in Dubai, in India there are not many avenues for luxury purchase. While most consumers also make luxury purchases in India, shopping abroad is still by far the preferred option. Consumers have certain perceptions about luxury shopping in India, that have held them back making large scale and frequent purchases in the local market. Interviews with industry leaders reveals that the consumer wants the same package here – merchandise (range, freshness), convenience (location), price and experience (ambience, service) – with an extra expectation of service, given that this is India, where labor is cheap. The development of the Indian duty free has meant that Indians have an option of buying duty free products in India when they arrive rather than carting it all the way from popular shopping destinations overseas. Consumers still believe that the widest, most recent range is not available here and that prices are more expensive here, though at least two of these clearly are myths that need to be broken. In fashion, collections are designed for the whole world once, no one creates separate collections for India and old collections are not available. Width of range is a trade-off that has to be made depending on the depth of the market, so that is a possibility. Converting the overseas market is a big challenge for retailers. Propensity to buy from the grey market – by all accounts, this is reducing in established brands. Concerted efforts by players to bring in the latest merchandise, efforts by brands to supply products at lower prices to India and Indian retailers willing to work on thin margins has meant that the consumer now gets a good bargain. New brands which consumers want and are not available find their way through this channel. Driver of Luxury consumption: Number of HNIs, HNI Wealth or Household Income? It is generally accepted that luxury market size is positively correlated to household income (GDP/capita), the number of high networth individuals and/or their wealth. Discussions on luxury are never complete without a reference to these parameters. A correlation between the size of the luxury market, the GDP/capita, number of HNIs and HNI wealth over the years 2004-2009 shows that in terms of importance the number of high networth individuals is the most important driver, followed closely by GDP/capita and HNI wealth. Interviews with leading luxury brands in India points to the fact that family wealth is a very strong determinant of spending than household income. Consumer interviews with traditionally wealthy families indicates a very interesting pattern – they are habitual consumers of luxury and less price conscious. Some of the segments mentioned above would fall in the HNI category. However luxury consumption in India is not limited to only the HNIs. The masstige phenomenon can be observed very clearly in India. Luxury products in India are appealing to, and purchased by, middle-class consumers that do not fit the typical profile of an elite consumer segment. For these shoppers, luxury represents status and prestige, a place in society that they fit into as a result of their purchase of high-end products. This phenomenon is observed even in the large mature markets such as UK, where a large number of individual consumers buy very small volumes. Luxury goods companies develop products that re-enforce the â€Å"masstige† and drive volumes. As such it is very important to look at the other indicator of the market – the GDP/capita. In India given the fact that wealth is being created due to the rapid growth, growing household incomes are converting the middle class into emerging luxury consumers. As such there is a large segment (below the 1 cr income category) where while the wealth might be low, it is the incomes that are driving the consumption. Measured in PPP terms, 25 -100 lakhs in India is equal to $ XX-YY,000 of income in the US or EUR AA-BB,000 in Europe, which is definitely a luxury consumer. The above two factors combine to make the consumer spectrum in India very broad. Our research shows that sporadic/ infrequent luxury consumption for products and services begins when annual household income goes upwards of Rs. 20 lakhs, becomes frequent when annual household income crosses the Rs. 1 crore mark and becomes habitual when the wealth crosses the HNI milestone ($1 mn in liquid assets). For luxury assets, the markers are understandably much higher and even within assets, the ladder become quite steep as one goes higher. For example, consumer for private jets would be the top 200-400 richest families in the country – the billionaires, super rich families (the HNIs) – anywhere around 200-400 families – such as the private jets, yachts and the largest houses – earning anywhere upwards of 50 cr per annum or with family wealth in excess of 100 cr. The spectrum thus begins at rupee millionaires and goes all the way to real billionaires. While the small traditionally super wealthy families who know what absolute or real exclusive luxury means, and can be called connoisseurs, bulk of the incremental wealth generation in India has been the the handiwork of new age businessmen/industrialists – who were not so wealthy a couple of generations ago. As the â€Å"new money† matures, one can expect that the tastes and preferences will also evolve. | | Rupee Millionaires| Near Millionaires| Real Millionaires| Category| Household Income| 10-25 lakhs| 25 lakhs – 1 cr| 1-5 cr| 5 cr+| | Networth/Wealth| | | | |. Estimated number of households| 2,373,000| 1,292,000| 141,000| Typical Occupations| Service Industry professionals| Corporate Executives, Self Employed Professionals| Medium Enterprise OwnersTraditionally wealthyCompany CEOs, top bankers| Large IndustrialistsTraditionally wealthy| Luxury products| Low ticket value items such as leather accessories ties, cuff-links,Wines and spirits, personal care| Watches, some apparel, accessories| All| All| Luxury Services| Spas, Infrequent fine dining| Travel, frequent fine dining, hotels, spas| All| Luxury Assets| | | Cars, YachtsReal estate, Paintings| Private jets|. Geographical distribution of consumers Luxury consumption in the country has so far been concentrated in Delhi and Mumbai with Bangalore being a distant third. Brands have been thinking of expanding their footprint beyond these cities and have been wondering about where their next store should be opened. We now believe that the distribution of the rupee millionaires is a good indicator of the luxury consumer distribution in the country. We also believe that for luxury consumption to take off a minimum critical mass is needed in a city. While Delhi and Mumbai continue to be the mainstay markets for luxury consumption, there are several other cities with a large base of potential luxury consumers. A look at the figure below suggests that while Mumbai, Delhi and Bangalore are the top three cities, other cities also have significant potential for luxury consumption. Show a chart between the number of families (X-axis) and the growth 2006-2009 (Y-axis) and number of such households as the bubble size. Use the data below. Year| 2006-07| 2009-10| | Income Category| Annual income >Rs. 10,00,000/-| CAGR| Top 20 Cities ranked on the basis of Annual Market Size| Number of Households| Number of Households| | Delhi| 132,258 | 348,000| 38%| Mumbai| 98,164 | 347,000| 52%| Bangalore| 101,550 | 126,000| 7%| Thane| 69,658 | 137,000| 25%| Pune| 57,130 | 106,000| 23%| Chennai| 28,025 | 109,000| 57%| Ahmadabad| 45,224 | 91,000| 26%| Hyderabad| 26,670 | 69,000| 37%| Surat| 34,457 | 60,000| 20%| Coimbatore| 18,076 | 37,000| 27%| Salt Lake (Urban Areas in â€Å"North 24 Parganas† district)| 14,373 | 65,000| 65%| Kolkata| 15,790 | 94,000| 81%| Thiruvallur| 17,837 | 22,000| 7%| Lucknow| 20,654 | 29,000| 12%|. Jaipur| 27,011 | 21,000| -8%| Vadodara| 22,911 | 53,000| 32%| Nagpur| 23,637 | 46,000| 25%| Kancheepuram| 13,920 | 24,000| 20%| | 767,345 | 1,784,000 | 32%| Source: Indicus Analytics| | | | Extrapolating the growth rates seen in these cities, over the next 3 years implies that several new cities will become potential centres of luxury consumption. Kolkata, Chennai, Hyderabad, Pune, Vadodara are high potential destinations to watch out for. A quick comparison with China shows that there are atleast 20 cities/towns where luxury brands are present. Comparison between luxury stores in India and China. | LV| Burberry| Chanel| Hugo Boss| Beijing| 3| 2| 2| 9| Shanghai| 3| 2| 5| 5| Other Tier I| 6| 6| 0| 8| Tier II| 12| 10| 1| 22| Others| 11| 13| 0| 43| | LV| Burberry| Chanel| Hugo Boss| Mumbai| 2| 1| -| 1| Delhi| 2| 1| 1| 1| Bangalore| 1| 1| -| 1| Others| -| 1| -| -| We believe in the next 5-7 years, atleast 5-7 new towns will get added on the luxury map of India. We also believe that the potential in Delhi and Mumbai has not been fully exploited and that there exist a few more micro markets within these cities that need to be tapped. Pockets of wealth and good infrastructure could be the next big destinations. In Mumbai, South Mumbai, Central Mumbai, Bandra/Juhu, Powai and Thane are micro markets which are far enough from each other, have concentration of wealthy families and decent infrastructure. In Delhi, similar micro markets could be South Delhi, Gurgaon, Saket, †¦.. In summary, while the Indian luxury market is evolving, so is the luxury customer. Understanding the nuances of the customer is extremely critical to succeed in this dynamic industry.

1960’s course work the Beatles

Source A can tell us many things about the impact of the Beatles in the 1960's; they were considered new fresh and an extremely â€Å"cool† band. They were a nation wide love, everyone seemed to be watching then as their first priority, with shops and stalls all closed when the Beatles were on television. Even in rush hour, when many people were normally trying to make their way home or get to their destinations, the streets were deserted, everyone knew where and what time the Beatles were playing. It was as though the nation was put on to pause when the Beatles were about to perform. Joanna Lumley herself remembers being in a hurry to get home in order to not miss the Beatles playing on TV. The fans watched eagerly as though the Beatles were a drug many people were addicted to. The Beatles seemed to have caught every ones hearts and eyes; they had a new approach to music which seemed to be able to attract almost everyone. Many people saw the Beatles as icons; they were ‘cool, hip, smart, lippy, charming and funny.' Definite icon qualities attractive to the young and the general public felt they could relate to them, often being called by their first names. The Beatles new approach to music , however , was not only loved by the public but was also highly influential in the entertainment and music industry providing inspiration to many bands and changing the face of music forever. For some people the 60's was seen to be the best times of the life's due to the new entertainment and what the Beatles brought in the way of fresh new music -‘it was very heaven to be alive'. Question 2 The effects of pop music in the 1960's are shown in source A, B and C, however all in slightly different ways. Source C is a description of a Beatles concert by Paul Macartney in 1984, he talks of there being a lot of screaming- therefore implying more screaming than in 1984, when people must have been more held back and more reserved than the 60's when at concerts seeing the live bands fans went crazy for seeing their star. This point was supported by source B, a description of a concert at which the stones were playing. However the audience is described a ‘maniacal, screaming mob'. They both talk of an extremely load and energetic crowd. However Paul Macartney believed many people exaggerated the crowds so they seemed like a manic mob when all they really wanted was to see their idols and the possibility of getting an autograph. It seems Macartney really knows what he is talking about and comes across as being nice and genuine to his fans talking of him chatting to his fans instead of running away from them in the manner of Jonny Ray. The way the Beatles were with their fans, being so friendly and willing to talk to them, may have been one of the reasons why the Beatles became so big. Source A really supports this fact, and tells us a lot of how big and popular they really were describing it as though they were everyone's purpose to get home when they were performing on television. Source A does support source C on this point however I don't think it supports it in any other way. Source B on the other hand doesn't really support source C as they are extremely contradictory about what is said about the effects of pop music on fans being harmful or just very enthusiastic. Macartney knew that the fan crowds were completely harmless and controllable. Where as some stars such as the stones saw them as being dangerous, when all they really wanted was to be as close as possible to their pop star. The sources were all written some time after the 1960's period, leaving time for exaggeration, source B is written closer to the 1960's than sources A and C, and to me seems to be less likely to be exaggerated and more truthful about the facts and information that is given to us in the source. Although the sources do support each other on certain aspects, they don't really give us a broad view of the effects of pop music in the 1960's telling us very little apart from how big some bands were and how the fans reacting to them. Question 3 Sources D and E are not particularly useful in helping you to understand why many young people believed that the 1960's gave them opportunities they had never had before. I think that the source were not particularly useful as they tell us only one aspect of young peoples lives at the time. However source D, and advert fro a popular music show ‘Ready, Steady, GO' in the TV times in 1965 does tell us some useful points. The presenter, Cathy McGowan, was at the time an extremely popular model and an idol for many girls in Britain. They would copy her hair styles and dress sense. So fro many people it was the one show to see if u had an idol as they were likely to be shown on this show. It was the only show at the time which showed the public their music stars performing without them having to go to a concert. People were fanatical about seeing the show, it was compulsory viewing and the one and only time in the week the public got to hear and see popular music. Although very popular the show tended to represent older tastes in music and did not cater fro teenagers. The source is good in showing that music and popular culture had a great impact upon how people viewed television and how celebrities became real stars, and were able to become idolised by the young. Source E, a description of radio in the 1960's, was written in the 1990's and there fore like some of the other source has the possibility of being exaggerated. However the source does tell us some useful point whether exaggerated or not. Radio before the 1960's did not cater to the teenage audience and the source implies that many teenagers had nothing much to listen to that was provided on the radio for them, before the invention of ‘Radio Luxembourg'saying that many teenagers were stuck with their parents. The new channel provided precisely what the young wanted, and because of that, would have been extremely popular providing a channel that played popular new music which no other radio station had done before. It was a great opportunity in the eyes of the young and the channel which was specifically directed towards them played nothing but pop music and was very commercial, the older generation were not so fond of it. But it helped music to become a much more dominant talking point for the young. Even thought reception was dismal and faded out every minute or so it was the only way to hear pop music on the radio at the time and many people now remember it fondly. The two sources both support the fact that music and celebrities were more broadcast and that for them was a huge opportunity, however neither of them tells us anything of other aspects of opportunity in teenagers' lives and are therefore not very useful in helping us to understand why many young people believed they had more opportunities. Question 4 The 1960's was a period of great changes, some for the better and others consider by some people for the worst. Some people did not like the changes that occurred and came to see the 1960'd as a period of bad influences on British society. Source F is part of an article from the Daily Mail, a conservative newspaper, reflecting right-wing political views. This shows how Mrs Whitehouse had traditional views and values and it is portrayed in the article that she was not pleased by the changes in the 1960's. The source talks about Mrs White house launching ‘a national campaign' to help writers who she believed deserved to have their work shown on television rather than the television shows she obviously disapproved of such as ‘Coronation Street' which started on ITV in the 1960's and showed everyday life. She obviously believed many programmes unsuitable to viewers and thought that they should be replaced with more Christian viewed programmes, replacing the scenes of sex, drugs and violence with more traditional valued programmes. Mrs Whitehouse would have also been a different generation, a teenager in the 1920's with less power than that of the teens of the 1960's.the 1920's were different for social Values, with a far more traditional type of society were teenagers had less freedom of expression and more responsibilities. In source G we are told of a singer, Janis Joplin who was extremely popular and at a time where music played an important part in social life popular singers were idolised. Many bands at the time were taking drugs, drinking, and staying out late in popular clubs and at the time there was a huge drug culture. Many other bands and musicians such as the top Mod band, The Who, wrote and performed what appeared to be socially dangerous music. They were also part of the ‘Psychedelia movement', encouraging experimentation with drugs. It was these people , Janis Joplin and The Who , which the young idolised and had great influence over, to people like Mrs Whitehouse they were bed role models and set the scene of drugs to seem ‘cool' and acceptable. Although Janis Joplin was a worse case scenario, she died of a drug over dose this at least showed teenagers the problems of drugs. Teenagers appeared to be following in their idols footsteps and it somewhat seemed as tough they were being encouraged to be rebellious and have freedom of expression rather than have responsibility and obligation. Many saw the introduction of the contraceptive pill and the legalisation of abortions as an increase in sexual immorality and were seen with disaprovement. The combined effect of the pill and abortion however did allow women to plan their lives with more ease and effectiveness. They could then limit the number of children and decide when they wanted them. This provided many women with more control over their lives. However Mrs Mary Whitehouse would have and I am sure did believe that they would encourage immorality and sex before marriage which were both against the Christian beliefs. Some also believed that it could lead to a break down of social values. Some people began to believe that these changes were not a good thing for society, and that the changes were undermining the family and as a result creating a weaker society, it would have been people such as Mrs Whitehouse who would have seen things in this way, people who believed in more traditional views and values. Whether this is correct I do not know, however even though something's such as drugs were more than likely a bad influence on society, without many of the changes the world would have become a very different place and women would possibly lead very different lives. Things such as the pill and abortion were definitely in my opinion great movement in science and a huge advantage fro women, however I can see why people with Christian views were opposed to it and how they later become to se the 60's as a period of bad influences with a higher rate of teenage pregnancies it is possible to blame it on the changes and a possible increase in sexual immorality. I think that many people who thought it was a period of bad influence were possibly mostly the older generation – Mrs Whitehouse's generation who felt afraid of the dramatic change in society and the behaviour of the young in the 1960 in comparison to their day. They would have also been the right age to have children of teenage to twenties who would have been experiencing all the changes the society now allowed them. Such as drugs and even dramatic changed in fashion with the introduction of the mini skirt, a huge thing at that time to be wearing a skirt 8 inches above the knee and it was so new and different. For many people change is scary and this was a period of huge change some good some bad however it is always easy to look back and see only the bad and not what was good from the 60's also. Question 5 The quote ‘Popular culture in the 1960's did more harm than good' I believe to be untrue. The 1960's did have some bad points which were possibly bad at that in that period and have not continued through to this day whereas most of the good things that were brought about in the 1960's such a new fresh exciting music ‘rock ‘n' roll' and new bands such as the Beatles, the new fashions and social ways of life have been continued and adapted to the way of life which we lead nowadays. The 1960's was highly dominated by teenagers, they had more money from a new affluence and were able to buy more music records and clothing and were respected by the entertainment industry (source H) for what they did for music and television. Source A tells us of ‘Beatle Mania' the Beatles were one of the most popular bands and were highly influential upon teenagers and the music industry. Source A is useful in telling us the extent of the effect of the Beatles upon the general public and how popular they really were. However the source is possibly exaggerated as the writer Joanna Lumley looks back on her past. I believe the public chose the Beatles to be their number one band because of their sheer personality on and off stage, but was equally as much to do with their musical style and material, and with the British youth with far more control over what was popular and what wasn't, they decided the Beatles were the best, taking the rest of the country with them. The Beatles pioneered the British cultural invasion of the states and the world and allowed many other bands and creative people to follow in their footsteps and show the world what they could do. The fact the Beatles music is still known and liked today shows they were an extraordinary band, and the way they saw their fans and audiences differently too many other bands would have help in their success. In source B a concert is described and The Stones were playing, the writer of the source ‘doubts if the stones ever played so close to their audience again.' and describes The Stones being surrounded by ‘a heaving maniacal mob'. This was not how Paul Macartney described his audiences, yes they were usually hysterical but never harmful. He describes them as screaming a lot but not appearing to be scary or in any way threatening. I believe that the Beatles and the many other bands of the sixties made the way for the way our music is now, so many bands are influenced from bands from the sixties and many bands today which try to invent their own individual style like the Beatles had. The Beatles seemed to sum up the sixties with the music they wrote, their clothes, hair, accents, and their off hand attitudes they were a recipe fro success. However their impact upon teenagers was unbelievable, they became not just performers, they were heroes. I think this type of idolising someone was harmful however, what with the drug culture in the 1960's many bands including the Beatles were taking drugs. Source G, a extract form a biography of Janis Joplin, a rebellious teenager with a powerful blues voice became highly successful and lived a life of ‘sex, dugs, and rock ‘n' roll' always taking things to excess she died of a drug over dose in 1970. It was people like these who were obviously highly covered in the media through their popularity and the drug habits and the way that all of them were doing it made it seem socially acceptable. These people were the young's idols they looked up to them and copied what they did, the example they set was not the right one and that it was probably one of the reasons some people came to see the sixties popular culture as doing harm, and I probably agree with that. However I do think that the popularity of drugs died out as the years went past and although people still take them today by no means are they considered at all socially acceptable. Television and radio were also greatly changed due to the new market of teenagers wanting to hear pop music. New radio stations were set up, such as the start of ‘Radio Luxembourg (source E) after producers realised that teenagers were the way of the future. And the teens didn't even mind if the reception was lousy and faded out every minute or so it was the only radio station that gave them the chance to hear the music they wanted to listen to, and there was nothing like that before. Then in 1964 ‘Radio Caroline' began broadcasting, this was pirate radio but was extremely popular with teenagers who could hear non stop pop music for the first time. However was extremely unpopular with the BBC and the government who tried to have them banned. The new shows introduced on to TV such as, ‘Ready, Steady, Go' (source D) and ‘Top of the Pops' showing the pop music stars performing in front of their very eyes without having to go to a concert. ‘Ready Steady Go' was compulsory viewing and had a wonderfully catchy cry,' the weekend starts here!', giving the feeling of excitement and freedom. The presenter at the time was a popular model and with fashion being very influential upon the young it was yet another reason to watch the show. To most people the music industry was just as case of the young having fun but some people saw the young losing their sense of responsibility and obligation. Others saw other programmes as being morally un-suitable such as the new programmes showing life as it really was and more scenes of sex, alcohol, and drugs. People such as Mrs Mary Whitehouse believed this (source F). She believed that the traditional family values were being lost through the wrong and influential shows on television and that they should be replaced with more Christian shows which had a sense of purpose. However the 60's didn't sacrifice things such as education as there were nearly twice as many people in full time education in 1969 than in 1961. Showing that the young were just having a good social life and were being better educated as a generation. I think overall the 60's did more good than harm, the period brought in many new and exciting things and gave women more control over their life with the introduction of the pill and legalisation of abortion. Fashion was new and exciting and always changing with the invention of the mini skirt which was controversial to say the least. I do think that young people were encouraged to act irresponsibly and it somewhat seemed almost expected of them. However I don't think it has done any real harm to society in the long run. However I think without all the changes that took place society would have been a worse place of less freedom and more constriction, I don't think the changes that took place have done any real harm and that the changes would have probably taken place in some other period if they had not happen it the 60's.